Google Business Profile & local SEO
Show up on the map when someone nearby searches. It's the most profitable channel for a business with a physical location, and the only one that works even without a website.
What is local SEO, and why does it pay off so well?
When someone searches for a service “near me” or types the name of their district, Google doesn't show websites first: it shows the map with three listings. Being in those three decides who gets the call. How to get and manage reviews is covered in how to get Google reviews.
At Lucuma Agency we work your Business Profile month after month: categories, services, photos, posts and reviews. And we align your website so both signals say the same thing, which is what Google needs to trust you. The complete profile guide is in Google My Business: the complete guide.
Advantage 01
A complete listing, not a half-done one
Most listings have the wrong category, three photos from two years ago and no services added. That alone decides rankings on the map.
Advantage 02
Reviews are requested, not waited for
It's the signal that matters most and the one almost nobody works on. We set up a system to request them from customers who've already finished their purchase, and we reply to all of them, including the bad ones.
Advantage 03
We report calls and directions, not impressions
What matters in a listing isn't how many people saw it, but how many called, asked for directions or visited the website. That's what goes in the report.
Calls, directions and clicks, not impressions
How do I get started?
Four steps, zero hassle.
Free consultation
30 minutes, no strings attached, to get to know your business.
Strategy and contract
A custom plan with measurable goals.
Kickoff
You hand over the materials and the project gets moving.
Execution
We execute, measure and report every week.
“Lucuma delivered a lightning fast website that finally shows up on Google. Traffic and inquiries went up from the very first month.”
Frequently asked questions
We answer your questions before we start.
Does it work if I don't have a website?
Yes, and it's the only service in our catalog that works on its own. Many businesses get their first calls from the listing before they have a website. The website can come later if it makes sense.
How long until I notice a difference?
A well-managed profile usually moves map rankings in four to eight weeks. It's faster than website SEO because there's less competition and the signals are more direct.
Can you get me reviews?
We can set up the system to request them from your real customers and reply to every one. What we don't do is buy or fake them: Google detects them, and the penalty is worse than the problem.
I have several locations. How does it work?
We manage one listing per location, with distinct posts, and compare performance across them. On the website, one page per location is the way to go.
Does it work for a business that serves customers at home?
Yes. Instead of a visible address, we set up a service area, which is how Google treats businesses that go to the customer instead of receiving them.
Round out your digital strategy
Let's talk for 30 minutes.
Free, like friends.
Tell us about your business and we'll tell you how to grow. No commitment.